As the time passes, TikTok is becoming more and more popular, especially among the Gen Z. Polarity Technologies Ltd shares with you 4 tips that will help you improve your content performance on the popular app.
- Go Vertical: Vertical videos perform better, as we’ve found out from Social Media Today.
- Stats: Focus on the overall analytics rather just on the likes.
- Post Frequently: Engagement of past content, is not a significant factor of future reach.
- Extent the Watching Time: As Polarity Technologies has found out from Social Media Today, watch time matters. For improved performance, make sure that you keep the attention of your audience for as much as you can.
According to Social Media Today, ”TikTok notes that adding hashtags like #FYP, #ForYou, and #ForYouPage won’t help you get more views.”
“Hashtags like #FYP, #ForYou, and #ForYouPage work just like all other hashtags on TikTok, so adding these to your caption won’t necessarily improve your chances of getting on someone’s For You feed. Instead, we recommend using the space in your caption to add context to your video along with hashtags that are relevant to your content.”